When
You might be looking for an investor in various different situations. You may want to accelerate growth or acquire another company. Or you are given the opportunity for a management buy-out. Or any other occasion that requires financing, such as a share transfer, a large investment or the buyout of a co-shareholder.
The reason for involving Karmijn will generally be a financial one. But as an entrepreneur you will probably find that money is available in many places and that the people you are going to cooperate with are equally important.